Smiths Guide
Where treasure is found
Discover jewellery from independent jewellers across the UK. Search by product, price and location, compare pieces online, then visit the jeweller to see it in person and buy direct.
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How it works
01
Search
Tell us what you're looking for and where you are. We show you what independent specialists near you have to offer.
02
Discover
Browse pieces online. See the detail, learn about the jeweller, and find the one worth making the journey for.
03
Visit
Head to the shop. Hold it, try it, see it in the light — and buy directly from the jeweller.
For independent jewellers
Are you an independent jeweller?
Smiths Guide is built for independent fine jewellers and watch specialists who want to be found by buyers searching online. No commission. No middleman. Founding membership is free for six months.
Find out about membership